Title: Essentials of Marketing Research (with Qualtrics, 1 term (6 months) Printed Access Card)
Author: Babin, Barry J.; Zikmund, William G.
Publisher: Cengage Learning
Publication Date: 2016
ISBN: 1305263472
Type: paperback
Condition: New
Jacket condition: None as issued
Edition: Sixth
Notes: Brand new paperback copy. Includes authorization code. Multiple copies available. Sixth edition.
